One of our AI automation specialists played a key role in helping global brands like Vodafone, BMW, and Adidas integrate realistic, AI-powered avatars into their digital experiences.
These brands aimed to create more engaging, interactive, and personalized customer experiences but lacked the in-house expertise to develop and implement avatar technology.
Our work involved seamlessly integrating avatars into their experiences, enabling innovative applications such as virtual customer interactions, immersive brand experiences, and AI-driven digital engagement tools.
Whether for virtual events, digital shopping, or product showcases, our expertise helped these companies bring their vision to life through cutting-edge AI and automation.
This collaboration highlights how businesses especially those without deep technical expertise can leverage AI-driven solutions to enhance customer engagement and stay ahead in the digital space.
BMW, one of the world's biggest car manufactures, partnered with Ready Player Me and Journee to create immersive experiences promoting their new and concept vehicles in unique, immersive environments featuring avatars and custom digital outfits.
200k+ unique visitors of BMW's experiences
400k+ avatars wearing BMW outfits
217 countries where users used the BMW outfits
For the launch of BMW's new iX1 electric vehicle, the company has launched a unique virtual environment letting people discover the car up-close as their Ready Player Me avatar. As a part of the campaign, BMW released branded outfits available to all users of Ready Player Me.